Apparel firm Armedangels selects Centric 8 PLM suite


A leading clothing company, Armedangels, based in Cologne, Germany, has implemented Centric 9 Product Lifecycle Management (PLM) solution. Based in the US, Centric Software builds technologies for prestigious names in fashion, retail, footwear, luxury, and consumer goods. Armedangels sells variety of apparel online and through retail stores and boutiques.

Armedangels started out making t-shirts but has considerably expanded and diversified its product collection, now releasing four collections per year for both their men and women departments.

“The company needed to re-appraise workflows and operations in order to keep up with the demands of success. In the early days, we used transparent paper for commenting on fit and measurements after fitting the products ourselves. Employing technical product developers and designers brought a more professional and structural approach to the business,” Martin Ho¨feler, CEO at Armedangels said in a press release.

“However, we still had limited resources. We created structured stylesheets in Excel to promote a more organised way of working with styles, while keeping the flexibility and openness required by designers. While this gave us better structure, it also introduced additional problems,” he added.

Ho¨feler also explains that Armedangels’ commitment to fair trade practices and sustainable, organic materials added another layer of complex data to its product lifecycle. The conclusion was clear; in order to handle an expanding product range and a corresponding amount of data, Armedangels needed to invest in a PLM solution.

After careful consideration, the company chose to implement Centric Software’s flagship PLM solution, Centric 8. Even from the early stages of their Centric PLM journey, Armedangels began to see results.

“Data quality has been improved significantly resulting in close to zero data mismatches while time spent updating product information across styles and seasons has been reduced by roughly 50 per cent. Centric PLM’s view definition model allows us to collect actionable insights within minutes, even our designers enjoy using it to gather overviews and this saves valuable time for everyone when preparing for meetings,” Ho¨feler said.

Categories: Apparel, Brands, Business, Germany, Retail, USA

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