Caleres takes over Vionic Group

Source: https://www.fibre2fashion.com

Caleres, a diverse portfolio of global footwear brands, has taken over Vionic Group for $360 million. The acquisition of Vionic allows Caleres to continue to expand its brand portfolio and gives it additional access to the growing contemporary comfort footwear category. The acquisition is being funded through the company’s revolving credit agreement.

“The acquisition of Vionic is another fantastic opportunity to add a growing brand – with strong consumer loyalty and a solid cultural fit – to our Brand Portfolio,” said Diane Sullivan, CEO, president and chairman of Caleres. “The brand has already proven to be a disruptive addition to the industry, as the dynamic Vionic team has blended proprietary technology with comfort and style. We’re looking forward to supporting the brand in their continued success and to sharing our extensive infrastructure, including our expertise in product design, brand development and global sourcing.”

Vionic trailing 12-month sales of approximately $180 million reflect a compounded annual growth rate of more than 20 per cent over the past six years. The brand derived approximately 25 per cent of sales via ecommerce sites over the past 12 months, while international sales contributed approximately 8 per cent to total sales.

“Caleres is a great leader in the industry, and we are excited to join their family of outstanding brands. At Vionic, we challenge ourselves every day to reimagine style and science, in order to bring joy to people’s lives – starting with their feet – and we’re delighted to be joining a company with a similar purpose,” said Chris Gallagher, co-founder and CEO of Vionic Group. “We have big plans and even bigger dreams and – with support from Caleres – we’ll be able to continue on that journey, as this combination creates great opportunities for our team members and our retail and business partners.”



Categories: Apparel, Brands, Business, E-commerce, Technology, USA

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