Why has Meghan shunned British fashion?

Source: https://www.dailymail.co.uk

Her royal wardrobe regularly sparks a shopping frenzy, but British designers hoping to cash in on the popularity of the Duchess of Sussex may have been left a little disappointed thanks to her love of Canadian labels.

On her most recent outing to the 100 Days to Peace concert at Westminster Central Hall for instance, the royal opted for a blue pleated dress by Taiwanese designer Jason Wu who grew up in Canada, teamed with shoes by Italian brand Aquazzura and a Dior clutch.

She’s also stepped out Canadian labels closely linked to her best friend and stylist Jessica Mulroney, such as House of Nonie and Judith & Charles, and these brands that were hitherto unknown to the British public are naturally thrilled by the publicity boost.

The downside is that UK labels are being left out in the cold, however celebrity stylist and PR Rochelle White told Femail that rather than it being a deliberate snub, Meghan is simply taking her time to develop her royal style.

‘I don’t believe that Meghan is making a mistake. I see it as, she is trying to find her feet with British Brands that suit her style,’ she explained.

‘At the moment she is sticking with the brands that she knows and loves. She is taking her time to find the right brands to champion.

‘As much as Meghan is a part of the royal family, I feel that she is still trying to keep some her and her personal style.

‘She is conscious that the US and UK as well as the rest of the world, have their eyes on her. I don’t think she wants to be seen, as forgetting her roots or fashion style.’

And Meghan has certainly made an effort to appeal to those without a royal budget by wearing the occasional item from M&S, including a £45 jumper.

‘I love the fact that she has been seen in M&S and other British brands. I think she has found the odd pieces that suit her.

‘It’s like when you mix high street and high end fashion, she is mixing British brands with her trusted Canadian brands.’

Meghan’s strongest allegiance to British designer is her association with Givenchy, who designed her wedding dress and several outfits for official royal engagements.

However, although its creative director Clare Waight Keller is British, it is very firmly a French design house with headquarters in Paris.

When she does deviate from her Candian favourites, it’s more common to see her in a European or US designer brand than a British one – having sported pieces by Dior, Altuzarra and Prada on royal engagements.

When they do get a look in, it’s usually in the form of a bag rather than the centrepiece of an outfit such as a dress or a coat.

However, Rochelle hopes we will see Meghan integrating more British brands in her wardrobe as time goes on.

‘I would love to see Meghan wearing more Missoma Jewellery, rocking Charlotte Elizabeth bags and in brands like Stella McCartney, Lulu Guinness and maybe even Victoria Beckham,’ she said.

‘I think these brands would suit her style and the items she tends to pick to wear.’



Categories: Brands, Business, Canada, United Kingdom

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