Premium menswear brand Louis Philippe from Aditya Birla Fashion and Retail has announced its foray into Nepal with the launch of its first exclusive brand outlet at Labim Mall, Lalitpur.
The brand has so far has presence in countries including UAE, Qatar, Oman, Saudi Arabia, Bahrain, Kuwait and Sri Lanka.
“With the launch of Louis Philippe’s exclusive brand outlet, we plan to cater to the growing need for high-quality crafted menswear. Our market study indicates that Nepal is a growing apparel market with an increasing number of urban men inclining towards premium apparel that is fashionable, elegant, with superior craftsmanship and great quality. With the launch of Louis Philippe, we will be able to address this increasing demand with the right offering and we are confident that there will be a great response from the customers towards the brand,” said Vikram Shivadas, director, international markets, Aditya Birla Fashion and Retail.
ABFRL hosts a fashion network with over 8,000 points of sale in over 700+ cities and towns, which include more than 2,000 exclusive ABFRL brand outlets.